More effective transfer of competitor and customer intelligence: Mediating roles of common knowledge sharing and source credibility

Sirisuhk Rakthin; Roger J. Calantone; Seungho Choi

More effective transfer of competitor and customer intelligence: Mediating roles of common knowledge sharing and source credibility

Sirisuhk Rakthin
, Roger J. Calantone
, Seungho Choi

Michigan State University
Ewha Womans University

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Abstract

This research study examines the antecedents of competitor and customer intelligence transfer process between front-line and support personnel. Using structural equation analysis, the authors analyzed relationships among seven constructs-ties, motivation, supportive corporate culture, inter-departmental relationship, perception of common knowledge sharing, source credibility, and a transfer of competitor and customer intelligence. Hypotheses were tested among business executives and managers in four organizations in Thailand. The findings support the partially mediating effects of perception of common knowledge sharing and source credibility on a relationship between the antecedents and a transfer of competitor and customer intelligence.

Original language	English
Title of host publication	KMIS 2012 - Proceedings of the International Conference on Knowledge Management and Information Sharing
Pages	251-256
Number of pages	6
Publication status	Published - 2012
Externally published	Yes
Event	4th International Conference on Knowledge Management and Information Sharing, KMIS 2012 - Barcelona, Spain Duration: 4 Oct 2012 → 7 Oct 2012

Publication series

Name	KMIS 2012 - Proceedings of the International Conference on Knowledge Management and Information Sharing

Conference

Conference	4th International Conference on Knowledge Management and Information Sharing, KMIS 2012
Country/Territory	Spain
City	Barcelona
Period	4/10/12 → 7/10/12

Keywords

Competitor intelligence
Corporate culture
Customer intelligence
Inter-departmental relationship
Motivation
Perception of common knowledge sharing
Source credibility
Ties

Cite this

Rakthin, S., Calantone, R. J., & Choi, S. (2012). More effective transfer of competitor and customer intelligence: Mediating roles of common knowledge sharing and source credibility. In KMIS 2012 - Proceedings of the International Conference on Knowledge Management and Information Sharing (pp. 251-256). (KMIS 2012 - Proceedings of the International Conference on Knowledge Management and Information Sharing).

Rakthin, Sirisuhk ; Calantone, Roger J. ; Choi, Seungho. / More effective transfer of competitor and customer intelligence : Mediating roles of common knowledge sharing and source credibility. KMIS 2012 - Proceedings of the International Conference on Knowledge Management and Information Sharing. 2012. pp. 251-256 (KMIS 2012 - Proceedings of the International Conference on Knowledge Management and Information Sharing).

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title = "More effective transfer of competitor and customer intelligence: Mediating roles of common knowledge sharing and source credibility",

abstract = "This research study examines the antecedents of competitor and customer intelligence transfer process between front-line and support personnel. Using structural equation analysis, the authors analyzed relationships among seven constructs-ties, motivation, supportive corporate culture, inter-departmental relationship, perception of common knowledge sharing, source credibility, and a transfer of competitor and customer intelligence. Hypotheses were tested among business executives and managers in four organizations in Thailand. The findings support the partially mediating effects of perception of common knowledge sharing and source credibility on a relationship between the antecedents and a transfer of competitor and customer intelligence.",

keywords = "Competitor intelligence, Corporate culture, Customer intelligence, Inter-departmental relationship, Motivation, Perception of common knowledge sharing, Source credibility, Ties",

author = "Sirisuhk Rakthin and Calantone, \{Roger J.\} and Seungho Choi",

year = "2012",

language = "English",

isbn = "9789898565310",

series = "KMIS 2012 - Proceedings of the International Conference on Knowledge Management and Information Sharing",

pages = "251--256",

booktitle = "KMIS 2012 - Proceedings of the International Conference on Knowledge Management and Information Sharing",

note = "4th International Conference on Knowledge Management and Information Sharing, KMIS 2012 ; Conference date: 04-10-2012 Through 07-10-2012",

}

Rakthin, S, Calantone, RJ & Choi, S 2012, More effective transfer of competitor and customer intelligence: Mediating roles of common knowledge sharing and source credibility. in KMIS 2012 - Proceedings of the International Conference on Knowledge Management and Information Sharing. KMIS 2012 - Proceedings of the International Conference on Knowledge Management and Information Sharing, pp. 251-256, 4th International Conference on Knowledge Management and Information Sharing, KMIS 2012, Barcelona, Spain, 4/10/12.

More effective transfer of competitor and customer intelligence: Mediating roles of common knowledge sharing and source credibility. / Rakthin, Sirisuhk; Calantone, Roger J.; Choi, Seungho.
KMIS 2012 - Proceedings of the International Conference on Knowledge Management and Information Sharing. 2012. p. 251-256 (KMIS 2012 - Proceedings of the International Conference on Knowledge Management and Information Sharing).

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

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AU - Calantone, Roger J.

AU - Choi, Seungho

PY - 2012

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N2 - This research study examines the antecedents of competitor and customer intelligence transfer process between front-line and support personnel. Using structural equation analysis, the authors analyzed relationships among seven constructs-ties, motivation, supportive corporate culture, inter-departmental relationship, perception of common knowledge sharing, source credibility, and a transfer of competitor and customer intelligence. Hypotheses were tested among business executives and managers in four organizations in Thailand. The findings support the partially mediating effects of perception of common knowledge sharing and source credibility on a relationship between the antecedents and a transfer of competitor and customer intelligence.

AB - This research study examines the antecedents of competitor and customer intelligence transfer process between front-line and support personnel. Using structural equation analysis, the authors analyzed relationships among seven constructs-ties, motivation, supportive corporate culture, inter-departmental relationship, perception of common knowledge sharing, source credibility, and a transfer of competitor and customer intelligence. Hypotheses were tested among business executives and managers in four organizations in Thailand. The findings support the partially mediating effects of perception of common knowledge sharing and source credibility on a relationship between the antecedents and a transfer of competitor and customer intelligence.

KW - Competitor intelligence

KW - Corporate culture

KW - Customer intelligence

KW - Inter-departmental relationship

KW - Motivation

KW - Perception of common knowledge sharing

KW - Source credibility

KW - Ties

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AN - SCOPUS:84881582220

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SP - 251

EP - 256

BT - KMIS 2012 - Proceedings of the International Conference on Knowledge Management and Information Sharing

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ER -

Rakthin S, Calantone RJ, Choi S. More effective transfer of competitor and customer intelligence: Mediating roles of common knowledge sharing and source credibility. In KMIS 2012 - Proceedings of the International Conference on Knowledge Management and Information Sharing. 2012. p. 251-256. (KMIS 2012 - Proceedings of the International Conference on Knowledge Management and Information Sharing).

More effective transfer of competitor and customer intelligence: Mediating roles of common knowledge sharing and source credibility

Abstract

Publication series

Conference

Keywords

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